Comments on: book: world wide rave http://jeremysnyder.cc/2009/06/29/book-world-wide-rave/ jeremy blogs about business and remix culture Fri, 18 May 2012 04:43:14 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: jeremy http://jeremysnyder.cc/2009/06/29/book-world-wide-rave/comment-page-1/#comment-140 jeremy Mon, 29 Jun 2009 21:57:04 +0000 http://jeremysnyder.cc/?p=188#comment-140 sure thing. and i think your ownership of the phrase is undisputed. :-) but good stuff, and it was good to read it! sure thing. and i think your ownership of the phrase is undisputed. :-) but good stuff, and it was good to read it!

]]> By: David Meerman Scott http://jeremysnyder.cc/2009/06/29/book-world-wide-rave/comment-page-1/#comment-139 David Meerman Scott Mon, 29 Jun 2009 16:44:45 +0000 http://jeremysnyder.cc/?p=188#comment-139 Glad you liked the book and thanks for writing about it. I made a choice when I wrote it. I could have called the book "Viral Marketing" but I wanted to choose a phrase that I could own. Perhaps I overdid the use of World Wide Rave. (Hey, I just used the phrase again!) Glad you liked the book and thanks for writing about it.

I made a choice when I wrote it. I could have called the book “Viral Marketing” but I wanted to choose a phrase that I could own. Perhaps I overdid the use of World Wide Rave. (Hey, I just used the phrase again!)

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