Recently, I wrote a piece that got picked up in iMedia Connection, entitled “Innovative movie promotion in virtual worlds.”
The challenge of advertising in virtual worlds involves taking advantage of their unique features. Here’s how some film companies showcased their movies in one of these worlds.
Here’s the latest episode of Life on Line, with an interview with me about Twinity. As always, please see the disclaimer at the bottom. Continue reading
ok maybe i was a little too excited…
i’ve been in singapore for about 11 months now, getting close to one year. i’ve really enjoyed my time here. i’ve gotten some great experiences, like starting a business in another company, building a team from scratch, meeting potential partners, investors, etc. one of the great things has been the number of events that happen here, like ad:tech. i was interviewed recently by the guys over at sg entrepreneurs, a local entrepreneurship blog and community. you can read more about my experiences at the interview: Continue reading
featuring an interview with me and some updates from twinity. also features some more “colorful” content, so please see the disclaimer at the bottom. Continue reading
Want to meet the Metaversum team in Singapore? You can check us out at 2 upcoming conferences: Continue reading
i recently presented twinity at a techgoondu start-up event at the geek terminal here in singapore. you can read more about the event at the techgoondu wrap-up of the event. it was a good time and i hope to attend the next ones also.
i was at barcamp a while ago, as previously mentioned. there were a couple of students or young professionals that i met there who got me talking for a while about twinity and doing business in general. you can read more about it at the vietnam blog. apparently, here’s my advice for people starting a business: Continue reading
Here’s the latest episode of Life on Line, with an interview with me about Twinity.
Continue reading
over on the sg entrepreneur blog, there’s a roundup of yesterday’s panel discussion that i participated in. they have a brief summary of my comments about twinity:
Directed at budding virtual world creators, Jeremy of Twinity talked about the need for compelling reasons to participate in your virtual world. Why yours? For Twinity, the question for them while creating the virtual world is: How can we put something out there that is interesting for people, and doesn’t take them away completely from their life? Because they believe that even if you play World of Warcraft for 40 hours a week, you still need to live in the real world. It is not possible to have a total divide. As such, he claims that Twinity is the only virtual world that is based on the real world. (I don’t really understand how having more realistic 3D virtual worlds translates to not taking you completely away from your real life? Unless ‘real’ just means physical surroundings.)
probably i should have explained better. it’s not only about real locations – it’s also about real identities, real relationships, real friends and real life. and what i said about the division is that most people can’t afford to live only in a virtual world or only in an online game, purely from the financial perspective.